Use listicles or complex pages with a lot of actions?
Then you'll appreciate this new node type: the Action Proxy, now available in the funnel builder.
How does it work?
The action proxy will take any incoming action and bounce out to the same action. It's a passthrough node.
How is this useful?
Imagine you have a listicle with 20 buttons each going to a different offer. You have to make connections from your lander to each destination offer individually.
So far so good.
But now what if you have half a dozen landers you want to test, and you want them to be separate nodes?
It starts to get messy, with each lander needing to make 20 separate connections to the offers, causing a criss-crossing mess.
This is where the action proxy simplifies things:
Here, I connect all my landers to the action proxy and use our multiple actions feature -- you can edit an action and have many different numbers go down the same path. Above I have 5 actions on the first page, three on the second, all going to the middle action proxy node.
Then, I can connect each action number to it's intended destination. Whatever action I click on from the lander, it goes down that path after the action proxy node.
Now I can add more listicles as nodes (if I don't want them inside an existing lander group node), make a single new connection, and have it all route fine.
And if I want to split test offers, it's much easier to add new items, or throw a rotator into the mix to split things even further -- without as much visual clutter.
We've rolled out some other updates too but we will announce their details early next week.